Mobile Wallet Marketing Video Series [How To Use Admin]
Learn how to quickly and easily use the mobile wallet admin to design and distribute passes, update prospects with new information, and convert passes to other offers or information sources as needed.
The first group of mobile wallet marketing videos is designed to give you general information about Apple Wallet (formerly Passbook) and to suggest some great marketing tips for using the front and back of the passes effectively.
Mobile Wallet Marketing & Apple Wallet (formerly Passbook)
Learn the basics of mobile wallet marketing, including the simple and speedy applications that you’ll want to know in order to quickly add property listing passes and realtor information cards to Apple Wallet (formerly Passbook) for inclusion on the iPhone and Apple Watch.
4 Great Tips for Using the Back of the Pass
This video shows you some great examples for using the mobile wallet admin to put live links on the back of the pass that will make prospective sellers want to list with you. These same tips give prospective buyers more information about the property than they can access anywhere else on their phone.
The next group is specific mobile wallet marketing videos detail admin functions and show you what each section of the admin does. It takes less than 5 minutes to create and distribute a new pass from a blank template!
Create a New Template from a “Blank Template”
This video details the easy way to use the mobile wallet admin to create a new template from a blank. Most of your property listing passes will be started this way, but once you’ve mastered the simple process, it should take about 2 minutes from start to finish.
Create a New Template from a Social Media Account
This video details the easy way to use the mobile wallet admin to create a new template from an existing social media account. You may choose to create your real estate or broker business cards via social media images. Once you’ve mastered the simple process, it should take about 2 minutes from start to finish.
Create a New Campaign
This video gets down to the nuts and bolts of the mobile wallet admin and how realtors can use it to rapidly create listing or information passes. The front of the pass contains a maximum of 5 lines of text. Once you’ve mastered this step, it should take about 1 minute from start to finish.
Populate the Back with Live Links
Populate the back fields of the pass with information that contains live links – one click direct phone dialing, launching maps with driving directions, or pointing prospects towards new information contained on your website or social media pages. Once you’ve mastered this step, it should take about 1 minute from start to finish.
Add Your Location Based Notifications
Add location based notifications to send push messages to the pass on iPhone or Apple Watch, using Apple Wallet (formerly Passbook), or to Android devices via Google Wallet. iBeacons offer a micro-location messaging opportunity at open houses or on property. Once you’ve mastered this step, it should take about 1 minute from start to finish.
Updating Existing Passes
Once you’ve created a pass, it’s super simple to update it! Update only the details that have changed, such as the front image, or the live links on the back. Add or delete iBeacon notifications, etc. Once you’ve mastered this step, it should take about 1-2 minutes from start to finish.
Now you’re ready to go! This is the easiest part – watch the video to see what button in the mobile wallet admin will activate your passes and make them ready for prospective buyers and sellers to install!
This step should take less than 1 minute from start to finish.
The Stats Page
Last but not least, we track the number of opens, installs, and deletes to each pass you create and distribute. We’ll also tell you what device your users access their passes with most frequently and graph the details for you in a simple, easy to understand chart.
The Stats Page
Check out the success of each of your campaigns, and see which of your pass designs appeals to prospects more. We give you detailed information in graph form about the number of responses to each of your distributed campaigns.